Serena Williams Announces The Launch Of Her Online Store In This Beautiful Way

World Tennis champion, Serena Williams has announced the launch of her online store which she calls, ‘Serena’ on Instagram. She also penned a beautiful note explaining what led her to fashion.

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She wrote:

“hey say life is about timing. I learned this lesson at age 18, when I chose to play a light tennis schedule because I wanted to go to fashion school. Some criticized my decision, but I knew I had two loves–tennis and fashion–and had to find a way to make them coexist. After 15 years of false starts, and people in fashion telling me “no,” it only only drove me to work harder. As a result, I discovered what it meant to invest in myself, and I allowed that belief in myself to drive me to reach my dream.
Today, I am proud to launch @serena , my own online shop. Never stop believing in yourself, you’re worth it.”

We have her post below

They say life is about timing. I learned this lesson at age 18, when I chose to play a light tennis schedule because I wanted to go to fashion school. Some criticized my decision, but I knew I had two loves–tennis and fashion–and had to find a way to make them coexist. After 15 years of false starts, and people in fashion telling me “no,” it only only drove me to work harder. As a result, I discovered what it meant to invest in myself, and I allowed that belief in myself to drive me to reach my dream. Today, I am proud to launch @serena , my own online shop. Never stop believing in yourself, you’re worth it. #BeSeenBeHeard

A post shared by Serena Williams (@serenawilliams) on May 30, 2018 at 6:00am PDT